How to Multiply Your Business without Giving Discount?

Introduction

• Is discount killing your business?
• Do you want to know the most important factor in increasing your sales?
• Do you want to multiply your business without giving discount? 

Traditional shopkeepers, traders, and small merchants often adopt conventional strategies such as discounting, overdraft, extended credit period and freebies to increase sales. 

Vendors and shopkeepers complain that to compete with the low-priced products imported from China, they end up giving discounts and freebies to attract customers and multiply your business.  

Although such strategies may work for small businesses for a short period of time, they can’t retain the market for a longer period for big corporates.

To help the Indian business community increase sales and revenue and attract customers by understanding their nerve, we have compiled the following 5 powerful techniques that will help you to multiply your business without giving discounts.

Tip #1: Identify the Critical Success Factor of Your Customer

It is one of the methods to multiply your business without giving discounts

Just selling your product using any sales and marketing strategy is not your job, instead of understanding your customer’s money-making model and making your customer’s business successful is your job.

• You have to enter your customer’s life to understand his/her business by becoming a trusted partner. 
• Try to enter your customer’s business and identify how you can help him to increase his earnings. Once you start helping your customer in running his business, he will become your loyal customer. This will help you to multiply your business.

Tip #2: Identify the Critical Success Factor of Your Customer’s Customer

• Even after understanding your customer’s business, it is imperative for you to understand the business of your customer’s customer. 
• This is a very unconventional way to make a loyal customer by contributing to the critical success of his customer. It will help you to multiply your business.

“Don’t act like a Sales Man, act as a Consultant”

• Try to understand how your customer’s customer is generating income which is called success consulting practice.
• If you contribute to the success of the customer’s customer by matching their needs, then your direct customer will become your loyal customer.

Tip #3: Identify the Critical Success Factor of Your Customer’s Competitor 

• Since you understood the critical success factor of your customer and your customer’s customer, it’s time to understand the critical success factor of your customer’s competitor. 
• Try to enter the business of your customers’ competitor and find out what policies and techniques they are using to run their business successfully. 
• After understanding your customer’s competitor’s business model, integrate the required changes in your product, which can help your customer to compete with his competitor and increase his business.  
• After the success of your customer’s business, he/she will become your loyal customer. This will help you to multiply your business.

Tip #4: Determine Where you should Focus

Don’t focus on conventional techniques of business to allure your customers like pricing, discounting, promotional schemes and over drafting, as these techniques don’t retain your business for a long duration.

• You have to “focus on churning your innovative strategies to increase sales, gross margin, revenue, inventory turnover, cash flow, brand equity, customer acquisition, customer retention, profitability, liquidity, growth, productivity, and velocity.” 
• Small merchants and salesmen often focus on discount, overdraft, credit period and low-cost techniques, which after a certain period of time start hurting their profitability. On the other hand, big corporates focus on this innovative tool to influence their customer’s buying behavior to get an upper hand over their competitors.

Tip #5: Customer-Centric Organization

“Customer’s critical success factor should be the foundation of your corporate strategy.”

• Restructure your organization in a way that it’s each and every department works towards contributing to the need of focused customers. Organization’s every department should direct their efforts to add value to the biggest customer’s critical success factor. 
• Engage all departments in brainstorming game-changing ideas to build customer-centric strategies to increase the sale of your product. This will help you to multiply your business.

All the abovementioned tips will help you to multiply your business without giving discounts.

How to Get Success in Life?

Introduction

To know how to get success in life, you need to ask yourself the three questions:

• Where are you now?
• Where do you want to go?
• How will you go?

If you have answers to the above three questions, you can achieve anything in your life.

Whether you are an entrepreneur, project leader, manager, or any other professional, following powerful tips to be successful in life will help you thrive in your career:

Tip #1: Know What Do You Want

It is one of the tips to be successful in life.

You should have clarity in your life. Clarity is the key to success in life. When you get the clarity, your mind is focused. Wherever mind focuses, it gets zoomed in and then you can’t see anything else.

Arnold Schwarzenegger - a first-class politician, first-class entrepreneur, great bodybuilding champion, and an actor - says, “My rule for success is clarity. I set a goal and then I do whatever it takes to achieve it.”

Do you know, what do you want from yourself, your company, your business, and your employees in the next one year? 

Where do you want to reach in the next 2-3 years?

Once you know, then you start living life for a purpose.

You should have clarity regarding your career, personal life, and relationship.

Tip #2:  When You Stretch, You Grow

How to get success in life by stretching your limits?

You often think that you have limited potential. But, actually, you don’t know about your limits and potential.

When you stretch your limits, your limits will expand. When you stretch your expanded limits, your expanded limits will further expand. They will keep on expanding. This is because you have unlimited potential. It is another key to success in life.

Do not equate your salary to your potential. Your salary can be x but your potential can be 5000x or 100,000x. You actually don’t know because you are equating your potential with your salary.

According to the Shloka 15.7 of Bhagavad Gita:

mamaivānśho jīva-loke jīva-bhūtaḥ sanātanaḥ

manaḥ-ṣhaṣhṭhānīndriyāṇi prakṛiti-sthāni karṣhati

Lord Krishna says, "As you are my part, so, you also have unlimited potential like me. But, the problem is that your six senses and your heart will make you struggle with your existing potential. As a result, you get distracted to different things and also deviated from your purpose."

So, Lord Krishna says, know your purpose and stretch your limits to reach your purpose.

Tip #3:  Anything that You Cannot Measure, You Cannot Improve

The key to success in life is that you should start measuring your efforts and determine what to do and when to do in order to reach your goal.

You should monitor your efforts through the schedule, tracking charts, and templates. These measurements will also help you to know how to get success in life and where improvement is required and

You have to make a scorecard to track your performance. Start measuring your efforts every day to make sure that you are on the right path to achieve your goal.

So, following the above three crucial tips to be successful in life will help you achieve whatever goal you set!

How to handle difficult situations in Life.

Introduction

• Are you not able to handle difficult situations in your life?
• Do you want to become strong in tough times?
• Do you want to know how to handle difficult situations?

You must have confronted many difficult situations in your lives, which could have made you strongly mental or mentally strong.

Out of difficult experiences, some people become strong enough to tackle all adverse situations coming their way.

On the other hand, some become so disappointed that they abandon their goal statement or may commit suicide.

Here are some ways on how to handle difficult situations in your life.

MAPS of New Options

It is one of the ways to how to handle difficult situations.

You can never get new results by doing the same things that you been doing the past.

If you want new results, then you have to think of new options. You have to build a Massive Action Plan of New Options.

A (Massive Action Plan) + B (New Options) = C (Success)

Even if you choose new options, but do not take massive actions, then there is little possibility of success.

Similarly, if you take massive actions with hard work, struggle, and commitment with old options then your chances to succeed are rare. 

Failing is Not a Problem

Failing is absolutely normal, but failing twice in the same thing is more than a problem.

There is no problem in committing a mistake but never commit the same mistake twice.

Example: Facebook didn’t become Facebook in one go. Initially, it was just a site “Hot or Not”, which was a big failure. But learning from their past experiences, they brought many massive changes in it by understanding the people’s behavior and launched Facebook.

It is a way to how to succeed in a difficult situation.

Become Warrior Not Worrier

After a few failures, many people get fed up and abandon their goal. They lose hope; keep complaining about their failures and become strongly mental, which brings nothing but more negativity in their lives in place of success.

No one gets 90% success in the first time in their life.

Such people need to make a new strategy with a massive action plan with new options.

It is another way how to succeed in a difficult situation.

Bring New Options in Your Life

Now let’s talk about how to handle difficult situations by imbibing something new in life.

Instead of losing hope after a failure, try to find out new ways to achieve your goal.

• Don’t focus on your past, as its meaningless and mindless distraction.
• Focus on new options which are meaningful for your future endeavors.

Don’t Sit Back, Only Step Back: Learn from Mistakes

Setbacks will definitely come in your life but don’t sit back.

Whenever you get a setback in life, don’t sit back, only step back to take a new step by finding new options.

Prominent scientist Thomas Alva Edison after failing 9,999 times said, “I have not failed 9,999 times, I just learned 9,999 ways, which cannot make a bulb”.

“Don’t Blame, But Change the Game.”

Undeniably if you follow the above-given tips on how to succeed in a difficult situation you will achieve your all goals. 

In times of Corona what you need is motivation.

Are you getting demotivated in this corona downturn? 

Staying positive in this tough situation is even hard for optimistic people. We have to take this virus very seriously as it is capable of severe illness, death and a long team change to how we work and live.

It is even cripple the economy. With all these things it is hard to stay positive and motivated.  There are many things you need to know and apply in coronavirus outbreak to protect and motivate yourself.

You should focus on the positivity so that you can fight and pass this difficult time.

Here are the things you can do to stay motivated in this downturn:-

1. Watch motivational videos

There are many motivational videos on YouTube. You can watch Dr. Vivek Bindra’s motivational videos which are full of motivation and knowledge. If you are an entrepreneur then these videos, can give your ideas related to your business. With these videos you can motivate yourself and stay positive in this downturn.

2. Reset your goals

In this tough time, when you have to be at home, do reset all your goals. Plan your day differently. Start learning a new thing. Start working on your weaknesses. Work on your future plans. Incorporate learning as you go through this time. Ask how this will affect the future of your enterprise and make adjustments. Work on your passed resolutions. Analyze your new project and work on that. Always remember that you have to motivate yourself to bring changes and positivity.

3. Invest time on yourself

Investing time on you to make yourself empower. Start learning new technologies. You can also consider Bada Business App by Dr. Vivek Bindra for free business and motivational learning that can help you achieve new goals. These videos on Bada Business app can solve the burning problem of the entrepreneurs. Invest time on your talent and hobbies. Connect with your clients, friends, relative and partners to rebuild the relation.

4. Take a daily inventory

Close your day with a positive acknowledgment of something you have accomplished, learned or are grateful for. It will help you to dilute the negativity and remind you that not everything that is happening right now is bad or depressing. Do something different every day to motivate yourself.

5. Maximize your productivity

Now that you are not spending time on commuting and have more time to pay attention to how to use the time smartly. Chart your most productive time of the day while you are working from home. This will help you to understand what time of the day to tackle the important tasks. “You have time; get to know more about yourself”.

In this time of constant negativity, you need an antidote of motivation so that you can keep your positive and march forward with determination and hope. Be deliberate in positive activities.

Together, we will get through this. You just have to motivate yourself.

5 steps to be a great stage presenter.

The greatest change-makers and world leaders have all been great presenters on stage. To be a great stage presenter, read the strategies below:

Being a great stage presenter or an inspiring speaker is an art. The few that have achieved this success are PM Shri Narendra Modi, Former USA president Barack Obama, Renowned Business coach Dr. Vivek Bindra, Famous American Motivation speaker, and Coach Tony Robbins.

In the times of social media it has now become mandatory for every leader to be fascinating on stage. Your public appearance creates a perception that establishes your personal brand and recall for your business too. Here are few steps which can help you to be a great stage presenter.

1. Be keen about your topic

The first step towards your journey to be a great stage presenter is to be keen, updated and strongly knowledgeable about your topic. 

• Also more critical is to be passionate about what you are communicating; if you say with passion listeners will also feel connected to it.
• For Example- Look at the way how respected PM Shri. Narendra Modi addresses people. You can feel the passion in his speech, people feel connected and that’s why his communication engages everyone.

2. Practice and then dive into the audience

Practice makes a man perfect is well-known phrase it’s old but still carries gold.

• Just practice, even before you engage with your audience, imagine that the audience is in front of you and start practicing at home, office, within among small group of friends even ask them to help or make your prepare by cross-questioning.
• For Example- Renowned Motivational Speaker and Business Coach Dr. Vivek Bindra have said it many times in his videos that don’t get tired until you reach the desired objective and never stop practicing till you reach your goal. 

3. Take a voice lesson

Your voice holds great importance for the success of your presentation. Sound is as important as how it looks. Strong voice modulation leads to a strong engagement. Voice catches the audience a lot more.

• As you practice, record your voice on your mobile phone and listen to yourself. Thoroughly listen to how you react and how you speak. Keep improving the way your voice modulates.
• There are many aspects to need to learn like when to change your voice, its timbre, depth, when to take a breath while speaking, phrasing, sounding, deeper tones reflect more confidence and gathers great attention, humour factor to some extent can be conveyed on many occasions.
• For example-Tony Robbins the famous American public speaker, life coach, and philanthropist and much known for his infomercials, seminars used to say that one needs to add more value than anyone expects from you, active voice lessons would certainly help you out to add much needed value.

4. Be a great storyteller

To create a buzz among the audience any leader aspiring to be a good stage presenter must be a good storyteller too. It’s better to start your speech while gathering the audience by telling a story which acts a tool to create a buzz around the topic you want to cover.

• People might forget many things about your speech but the chances of remembering your story are much higher.
• For Example- We all know how the former president of the USA Barack Obama commanded the stage. Most of his speeches had stories attached to it, he talked about his parents, about his hope to lead America and many more stories were the part of his speeches during his tenure.

5. Be Yourself

At the end, you need to be real and know yourself. Don’t try to copy someone else, this may bring more flaws to your speech and it will act as a hurdle in your path to be a pronounced stage presenter. Be humble, real and honest to your audience, this will help you immensely and you will get the desired results in return accordingly.

To be an accomplished stage presenter is an uphill task, but not impossible to achieve. The above mentioned few tips will surely help you out on your route to be one of the better stage presenters.